Marketing Coordinator
Roth Staffing Companies

Primary Responsibilities:

• Write and design persuasive marketing copy consistent with corporate brand guidelines that promote events, products, and services.
• Create and implement marketing collateral including, video production, emails, ad design/copy, web design/copy, needed before, during, and after events.
• Monitor and measure results of marketing campaigns such as costs, click-through rates, and registrations plus analyze data to optimize and increase ROI.
• Execute organic and paid traffic strategies that generate leads for sales division and our customers.
• Manage LifePro's communication platforms including Facebook Ads, Google AdWords, LinkedIn and internal email marketing software system.
• Assist in creating, recording, and editing a weekly video series about life insurance, annuities, and investments.
• Collaborate weekly with the CreativITy team to provide creative solutions and advance projects.

Qualifications:

• 1-3 years of relevant marketing experience
• Bachelor's Degree in Marketing, Communications, Advertising, or related degree preferred
• Detail-oriented and a strong communicator/collaborator
• Strong project management skills (we do not micromanage)
• Must have great and can-do attitude
• Must excel at writing persuasive copy
• Proficient knowledge in paid traffic sources, including Facebooks Ads and Google Adwords
• Proficient knowledge of Adobe Suite including Photoshop, InDesign, Premier Pro and Illustrator
• Working knowledge of DSLR camera
• Working knowledge of HTML

All qualified applicants will receive consideration for employment without regard to race, color, national origin, age, ancestry, religion, sex, sexual orientation, gender identity, gender expression, marital status, disability, medical condition, genetic information, pregnancy, or military or veteran status. We consider all qualified applicants, including those with criminal histories, in a manner consistent with state and local laws, including the City of Los Angeles' Fair Chance Initiative for Hiring Ordinance.

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