Business Data Analyst
Sonepar USA

Cranbury, New Jersey

For over 50 years, Cooper Electric has provided the New Jersey, New York, and Pennsylvania markets with expert electrical supply, service capabilities and customer solutions. Established in 1961, as a family-owned business, Cooper Electric grew to 12 strategically placed branches by 1998. In 1999, we joined the Sonepar USA family which is made up of the finest electrical supply distributors in the United States. To better serve our customers, today we have nearly 60 supply locations and warehouse distribution centers throughout the tri-state area, and approximately 1,000 dedicated employees. Cooper provides exceptional products and services to a variety of markets. 

Cooper Electric is a proud member of the Sonepar Group, the world's largest privately held electrical distributor. Sonepar entered the US in 1998 and has continued to grow due to strategic acquisitions and organic growth. Today, Sonepar USA is represented by 14 locally managed operating companies with over 700 locations nationwide.

We are currently recruiting for a Business Data Analyst based out of our Cranbury, NJ Corporate Headquarters.  The Business Data Analyst will be responsible for utilizing information pulled from various software platforms and provide insight that can be used towards strategic initiatives. 


  • Extract information from data sets and identify correlations and patters that provide insight.
  • Manage data for all digital channels, leveraging analytics tools to identify digital customers and corresponding opportunities and risks.
  • Provide actionable web insights and recommendations to optimize the conversion funnel, increase adoption, understand feature engagement, and improve the overall user experience.
  • Leverage customer analytics tools to identify areas of market and customer opportunity and risk across the organization.
  • Provide actionable insights and recommendations to increase market share, expand sales opportunities of existing customers, and identify suitable customer prospects for the sales teams.
  • Analyze marketing campaign performance and customer data to help the marketing team implement a data driven customer marketing strategy. Assist functional areas to leverage customer information to make strategic decisions.
  • Perform ad hoc analysis or assist with strategic projects as requested by manager or senior management to inform various presentations and business decisions.
  • Capture analytics requirements from requestors, provide guidance regarding relevance and scope of data, and deliver consumable insights with appropriate context.
  • Educate and communicate data/dashboards throughout the organization to support digital and customer analytics. Drive data adoption through actionable insights.

The successful candidate will have 3-5 years of analytics experience with a focus on digital or customer insights and have a track record of sharing data in easy-to-understand formats.  Strong written, communication and presentation skills are required.  The ability to work collaboratively with various departments is a must.  

Join our team!  Cooper offers a competitive salary, outstanding benefits package and the professional advantages of an environment that supports your development and recognizes your achievements.

EOE M/F/Disability/Veteran

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